Presentation - KumKum Real The jewellery brand KumKum has provided my career’s longest, steady working relationship. This has meant much more responsibility than a photographer usually gets; including both art direction and strategy. Apart from great design, the brand therefore symbolises a lot of positive qualities to me; stability, development and inspiration. Shooting the book was made easy by my instense knowledge of the brand. But the project as a whole still stands a true rite of passage in my career, and KumKum Real was the direct source of inspiration and courage for my personal book ”Two Sides of Life” in 2008.